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  <url>
    <loc>https://www.aforestgrew.com/blog</loc>
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    <priority>0.75</priority>
    <lastmod>2020-08-30</lastmod>
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  <url>
    <loc>https://www.aforestgrew.com/blog/hello-erm</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1598707539520-3VWAOW03G2KX43VXQUMN/AFG_TamsinWindsor.JPG</image:loc>
      <image:title>Small Business Support - Hello. Erm… - Self promotion struggles and the nudge you need to write ‘about me’</image:title>
      <image:caption>- Tamsin Windsor Selling is what I do. I coax out the consumer benefit, turn life experience into a tangible product and shout from the rooftops about the joy of soft cheese. But when it comes to writing about myself, a subject I know more about than anyone else, I find myself hesitating.  I know I’m not the only one to find self-promotion difficult. The majority of my small business clients get in touch because they want to tell the world how great they are, but they just can’t find the words to explain why you should believe them. So I approached my self-promotion problem with strategy, experience, and a well-structured list, and wrote some advice for us all to follow.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/blog/nervous-me-neither</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1598706308599-5KIQSSZH2OXPB7GXCO5V/hannah-grace-j9JoYpaJH3A-unsplash.jpg</image:loc>
      <image:title>Small Business Support - Nervous? Me neither. - How to hide the wobbles in your writing.</image:title>
      <image:caption>- Tamsin Windsor You founded your own business. You believe in it. And you know it inside out. But, when it comes to putting this passion into words, you feel a dip in confidence. Suddenly, telling your story, or selling a new product, becomes a lot more difficult than it should be. There are many ways your insecurities can manifest in your brand writing, - any of the below sound familiar? But just as there are tricks for masking your nerves in front of the camera, there are ways to conceal the insecurities behind your copy too. The writer’s equivalent of speaking slowly, making eye contact and not fidgeting.</image:caption>
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  <url>
    <loc>https://www.aforestgrew.com/blog/category/How+to+hide+the+wobbles+in+your+writing.</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/blog/category/Self+Promotion+and+the+nudge+you+need+to+write+%27about+me%27</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/work</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2023-11-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1655208851696-J2FYTE5J0WUORG2JRYKY/TamsinProfile.jpg</image:loc>
      <image:title>Home - I’m Tamsin Windsor.</image:title>
      <image:caption>Copywriter, brand storyteller and tone of voice consultant.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/about</loc>
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    <priority>0.75</priority>
    <lastmod>2021-08-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582551759740-IPNCTSRW05HWZQMHWYGB/Image+of+Tamsin+Windsor+of+A+Forest+Grew%2C+with+her+toddler+daughter.</image:loc>
      <image:title>About Me</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/how-i-work</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1580650850056-E06KNS9IL6LA67MBP5BK/Image+representing+the+working+environment+of+Tamsin%2C+writer+at+A+Forest+Grew</image:loc>
      <image:title>How I Work - How I Work</image:title>
      <image:caption>I founded A Forest Grew to take away layers of process and politics, and work on a one-to-one basis with my clients. Not all brands need full-scale advertising solutions. Some just want a little help to find the right words. The right words to sit beside a beautiful product shot. The right words to explain what you do, and why you do it better than anyone else. Explore the services I offer below and feel free to add something new to the list.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/bookme</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-11-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1594820145622-IZFJAOUAVN9LKF6VQ9ZY/Image+showing+three+public+telephones+against+a+wall%2C+to+represent+contacting+A+Forest+Grew..</image:loc>
      <image:title>Let's do this - Let’s do this</image:title>
      <image:caption>Whether you’re a fresh-faced start-up or a fully-fledged household name; I can help you make a difference to the way you communicate with your customers. tamsin.windsor@aforestgrew.com (+44) 7977 472795</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/general-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847902870-ZOUR0EX0L2QSQNRC1SP2/image-asset.jpeg</image:loc>
      <image:title>General 1 - Make it stand out.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847903067-57HDPDJ6TWU40QPAQLS4/image-asset.jpeg</image:loc>
      <image:title>General 1 - Make it stand out.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-28</lastmod>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-16</lastmod>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/wagamama-tov-social</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-02-25</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582027707358-Q6NBVED2H78X6Z7GD8KU/wagamama_tov.jpg</image:loc>
      <image:title>Portfolio - Wagamama - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582550314901-64110J7NV74WBTH5UKFU/wagamama_copy_lines2.jpg</image:loc>
      <image:title>Portfolio - Wagamama - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582550523737-UPAVENQ732IR9YEZMXVM/wagamama_copy_lines4.jpg</image:loc>
      <image:title>Portfolio - Wagamama - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582546745728-5DWR66JQSREVMOV4C5LY/ZZZ1416+Elvis+FB+Awards_Wagamama.jpg</image:loc>
      <image:title>Portfolio - Wagamama - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582550261584-32PHUKN38DZ3HR0E3RYV/wagamama_copy_lines.jpg</image:loc>
      <image:title>Portfolio - Wagamama - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582550621868-BD3N97ZO4PSR4C2OS6II/wagamama_copy_lines5.jpg</image:loc>
      <image:title>Portfolio - Wagamama - TOV + Social</image:title>
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  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/becks-blue-brand-launch-manifesto</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-02-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582036274509-IG6FJYWCY2W5OK8OEKL2/INB2554_1a_Activation_Tabletalker.jpg</image:loc>
      <image:title>Portfolio - Beck's Blue - Launch + Manifesto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582036102832-HDJ0R7NA2ER7E96US73S/Becks_48.jpg</image:loc>
      <image:title>Portfolio - Beck's Blue - Launch + Manifesto</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582036129489-JJBYY4ZB96H5Y3WCJ7E8/Becks_Giant_6.jpg</image:loc>
      <image:title>Portfolio - Beck's Blue - Launch + Manifesto</image:title>
    </image:image>
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  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/chocolate-raspberry-website</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582546146939-6HS3W2ILUT4M6MRMWSRU/Screen+Shot+2020-02-24+at+11.00.17.png</image:loc>
      <image:title>Portfolio - Chocolate Raspberry - Website</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1594831225166-SD693DDY60E8EDMG46XE/Screenshot+2020-07-15+at+17.31.55.png</image:loc>
      <image:title>Portfolio - Chocolate Raspberry - Website</image:title>
    </image:image>
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  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/paco-rabanne-event-communications</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582040006609-KHLHCNUC7J7FZ0DJ1B7X/PacoMaterials+copy.jpg</image:loc>
      <image:title>Portfolio - Paco Rabanne - Event Comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582040065604-HLH3NN3GJN19CY3G209Y/PacoMaterials+copy+4.jpg</image:loc>
      <image:title>Portfolio - Paco Rabanne - Event Comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582023935249-81VX4USP7IM22CLLB81U/56021485_2f_Paco_Rabanne_Xmas_Email_Early+Times.jpg</image:loc>
      <image:title>Portfolio - Paco Rabanne - Event Comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582040046023-LSO8FZ5EANZR12XF023V/PacoMaterials+copy+3.jpg</image:loc>
      <image:title>Portfolio - Paco Rabanne - Event Comms</image:title>
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  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/american-express-long-copy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582037022644-X4K0QGXJZAOAAZ057D07/screen-shot-2013-05-22-at-17-24-45.png</image:loc>
      <image:title>Portfolio - American Express - Long Copy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582037156204-1H0D898CBAPF0F20DNML/screen-shot-2013-05-22-at-17-29-11.png</image:loc>
      <image:title>Portfolio - American Express - Long Copy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582036856684-4UED4579ZI6940T03K6T/TAXI-south_838.png</image:loc>
      <image:title>Portfolio - American Express - Long Copy</image:title>
    </image:image>
    <image:image>
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      <image:title>Portfolio - American Express - Long Copy</image:title>
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  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/corona-website-crm</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581968986763-COV9X60W2AWUDBH6RJZC/Corona_Home_Page.jpg</image:loc>
      <image:title>Portfolio - Corona - Website + CRM Emails</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581967242710-MWDKYFSSUOCQTL2Z7VJ0/INB2160_1k_Corona_Website_Mobile.jpg</image:loc>
      <image:title>Portfolio - Corona - Website + CRM Emails</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581968824037-MIRGQDHRR2ILCQOLMMDR/INB2287_1c_Corona_CRM+welcome+email_Desktop_V.jpg</image:loc>
      <image:title>Portfolio - Corona - Website + CRM Emails</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581967881654-IM95EY27SJ986SM78UI4/INB2268_5d_Corona_CRM-welcome-email_mobile_V.jpg</image:loc>
      <image:title>Portfolio - Corona - Website + CRM Emails</image:title>
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  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/various-clients-long-copy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-15</lastmod>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/f43c4bfd-873a-4590-9395-8824f049a43e/StellaArtois_ChristmasPackagingCopy.png</image:loc>
      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/74acc68e-b5ed-4766-8a1e-9fb55b004b0e/Screenshot+2021-11-15+at+09.01.35.png</image:loc>
      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582022716151-DTLV2QR1BLOU4I5SYL53/screen-shot-2013-03-22-at-15-24-31.png</image:loc>
      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582022715295-KO7RJ7JRV2HWGSBK1QGT/screen-shot-2013-03-22-at-15-31-17.png</image:loc>
      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582022801780-1DO7725REIDT6IWPX3XF/YAK0411_2b_NewYear_Email_V1.jpg</image:loc>
      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582556484511-YJKFT211C1XD1Q3EMBWM/independent.jpg</image:loc>
      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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    <image:image>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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    <image:image>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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    <image:image>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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      <image:title>Portfolio - Miscellaneous - Long Copy</image:title>
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  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/cadvent</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-02-27</lastmod>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/dareylea-brand-positioning</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-08-16</lastmod>
    <image:image>
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      <image:title>Portfolio - Dairylea - Brand Positioning</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581602702009-ZBQVN5BAYLH6MD17UPLT/Dare_Pack.jpg</image:loc>
      <image:title>Portfolio - Dairylea - Brand Positioning</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581601419703-G4GG40RG0W504M6ARVCP/Screen+Shot+2019-10-21+at+10.02.23.png</image:loc>
      <image:title>Portfolio - Dairylea - Brand Positioning</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1581601396665-C0OHH646N92XDGKU7DAH/Screen+Shot+2019-10-21+at+10.02.15.png</image:loc>
      <image:title>Portfolio - Dairylea - Brand Positioning</image:title>
      <image:caption>Families discovered a dare beneath every cheese triangle!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/cadbury-social-tov</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582634009628-AWK6IBPDVCB2884EGISK/MON2897_1D_Adopt-a-cow_email1_v.jpg</image:loc>
      <image:title>Portfolio - Cadbury - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582634444512-6XQUS5JMTN9AVUUH89TY/MON2897_1D_Adopt-a-cow_email2_v.jpg</image:loc>
      <image:title>Portfolio - Cadbury - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582638178114-N7688L4VBMR9M3N4L7XP/MON4236_1b_Inventor_Email_Awareness_Desktop.JPG</image:loc>
      <image:title>Portfolio - Cadbury - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582634637903-VR6H2MJHPZAJ9VFY9FOM/MON1261_1m_Metro_Ad.jpg</image:loc>
      <image:title>Portfolio - Cadbury - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582633980056-5SKI5JI73DBDGU4ZEGJX/MON1496_7c_Easter2016Site_Landing_mobile.jpg</image:loc>
      <image:title>Portfolio - Cadbury - TOV + Social</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582638204889-VA8DPKZBZKP4JLYTILAN/MON4236_2b_Inventor_Email_Thanks_Desktop.JPG</image:loc>
      <image:title>Portfolio - Cadbury - TOV + Social</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/bupa-membership-pack</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-02-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582723746906-EEWQ1CPMH1LHUXHN2QSV/MyBupa.jpg</image:loc>
      <image:title>Portfolio - My Bupa - Membership Pack</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582749159218-BT6BUKY2M140UGYH3D3M/BupaBenefits.jpg</image:loc>
      <image:title>Portfolio - My Bupa - Membership Pack</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582792150154-0ZVSBNQP2P2M0ZGUB1Q9/bupa_email.jpg</image:loc>
      <image:title>Portfolio - My Bupa - Membership Pack</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582749266624-ZEY92M5Y2H6MPXFQFPT3/MyBupaHealth.jpg</image:loc>
      <image:title>Portfolio - My Bupa - Membership Pack</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582749368239-1PYS8HSWITKW14O6NCHP/MyOffers.jpg</image:loc>
      <image:title>Portfolio - My Bupa - Membership Pack</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1582749000745-RCFBT7T28Y8P00WNZP6H/MyWellbeing.jpg</image:loc>
      <image:title>Portfolio - My Bupa - Membership Pack</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/pop-brand-positioning-guidelines</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628596337357-YRICLWPNZ74G8QUFFI2Q/Pop_Website.png</image:loc>
      <image:title>Portfolio - POP - Website &amp; Brand Positioning</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628598014570-PE6JRVSGK6UPML2VNBFX/Pop_products.png</image:loc>
      <image:title>Portfolio - POP - Website &amp; Brand Positioning - “Everything you've written is just perfect - exactly what we wanted to say but couldn't quite manage to articulate.  It honestly feels like it's projected our business into something much bigger.  Talking about POP in its own right, what it stands for and why we founded it has given us a renewed vigour!”</image:title>
      <image:caption>Carly - POP Co-founder</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628596890187-UIIACGUL0WLP2CXOPN2J/Pop_BrandStory.png</image:loc>
      <image:title>Portfolio - POP - Website &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628596806697-KQKBX1V1ECFEW7KNT94A/Pop_BrandLogo.png</image:loc>
      <image:title>Portfolio - POP - Website &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/collingwood-tov-brand-positioning</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599338627-TX18O7M1VJC1DM8NV1XJ/Screenshot+2021-07-23+at+20.18.33.png</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599389244-JKBP8UUUHTQ6ZBNCI4L6/Screenshot+2021-07-23+at+20.17.19.png</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Impactful new positioning.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599542446-94KB1YU81KJV62JAVP6N/Screenshot+2021-07-23+at+20.17.31.png</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Flexible campaign collateral for global teams.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599788861-QY78BJWR8VNAEU9TJDDE/remoteidpnhm.png.jpeg</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599823758-L2X6UCRQ0TGJJQ2RI0BQ/remoteahekjh.png.jpeg</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599672699-ZXZNYYB771I06F6XNA5T/Screenshot+2021-07-23+at+20.17.52.png</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1628599724568-8G3A1B3M63W3UMYWY8WT/Screenshot+2021-07-23+at+20.18.17.png</image:loc>
      <image:title>Portfolio - Diageo - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Social media guidelines.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/pop-brand-positioning-guidelines-7r43k</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1636727579442-2ICHIOYSAKOB2SU3WR12/Oohlala-Studio-Branding-Website-Design-22.jpg</image:loc>
      <image:title>Portfolio - Oohlala Studio - TOV &amp; Brand Positioning - We are Oohlala Studio. Strategic brand designers and champions of female entrepreneurs.</image:title>
      <image:caption>— Brand Positioning</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1636728192757-M994WYR2X22FVTZDR0I2/Screenshot+2021-11-11+at+14.35.11.png</image:loc>
      <image:title>Portfolio - Oohlala Studio - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1636728130149-29BDATOSB1GKX474QZ1Z/Screenshot+2021-11-11+at+14.33.54.png</image:loc>
      <image:title>Portfolio - Oohlala Studio - TOV &amp; Brand Positioning - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/ahmadtea-brand-positioning-2ze5k</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-11-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1636733407569-XJ9JDCF0F4KYMATUS8K0/Screenshot+2021-11-12+at+16.03.32.png</image:loc>
      <image:title>Portfolio - Ahmad Tea - Brand Platform</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1636967409271-00K3RAD3UMFZWTS4CFW4/Screenshot+2021-11-15+at+09.07.02.png</image:loc>
      <image:title>Portfolio - Ahmad Tea - Brand Platform - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1636733234254-SJD410IKRZJYPQP0M6GW/Screenshot+2021-11-12+at+15.14.55.png</image:loc>
      <image:title>Portfolio - Ahmad Tea - Brand Platform</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/sanctuaryspa-thiscounts</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1642201524028-0PGQF5VU4089ZHLK7QZ0/Sanctuary+Roundel+Lock+up+with+Counts.png</image:loc>
      <image:title>Portfolio - Sanctuary Spa - Brand Campaign - #ThisCounts became our mantra.</image:title>
      <image:caption>A way for women to proudly announce that they are enjoying a moment of guilt-free joy, and a way to draw Sanctuary Spa products into our movement.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/1642201571770-JUP05R2ED50IT32VAVKR/billboard.png</image:loc>
      <image:title>Portfolio - Sanctuary Spa - Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/6ce7192b-0be8-4677-be1a-ba646e45a167/adshell+deansgate+mock2.png</image:loc>
      <image:title>Portfolio - Sanctuary Spa - Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.aforestgrew.com/portfolio-1/playdohmessyparenting</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/34a4c6c0-d033-4ff3-ab6b-1dc630625c58/Screenshot+2023-11-15+at+12.37.40.png</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/9943d2e7-d3bd-4397-9b7f-6afaedf6d597/Hasbro+Play-Doh+Messy+Parenting+2.jpg</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/16d37f67-3d01-4c88-8727-dadff9e809f6/Screenshot+2023-11-15+at+12.36.58.png</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/b0ceae60-61b2-4112-9ab3-79a309f7491d/Screenshot+2023-11-15+at+11.32.23.png</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/f02daf0c-9190-4a58-a41c-74197a1aa9f7/Hasbro+Play-Doh+Messy+Parenting.jpg</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/74a4883b-48dd-47e8-a2f4-a78d4246bff1/PGPDMessEvent-14.jpg</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e2d9d40fe8a1951f32c7327/a55ad10b-2bf4-4b17-8303-ec72b8a7121c/PGPDMessEvent-154.jpg</image:loc>
      <image:title>Portfolio - Play-Doh- Brand Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
</urlset>

